After two decades as one of Sweden’s most renowned and productive branding and communication agencies, Grow, together with our sister agency Open, are taking the exciting next step – expanding into southern Sweden.

With the opening of our new office in Malmö, we’re beginning a new chapter in one of Scandinavia’s most thriving and internationally connected regions. This area is home to an abundance of global businesses and headquarters in Malmö, Lund, and the greater Copenhagen area. The demand here for senior expertise in branding and communication strategy aligns perfectly with what we offer. As our CEO Martin Hörnqvist explains:

“This region is a hotspot for international businesses, and we see a perfect match between their needs and our capabilities. We’re thrilled to bring our experience and fresh thinking to support their growth.”

Welcoming Emma Widerberg – adding expertise and insight

To ensure a strong presence in southern Sweden, we’re thrilled to welcome Emma Widerberg to the team. Emma is one of Sweden’s most accomplished brand strategists, boasting nearly 15 years of experience developing and leading communication agencies such as Pyramid Communication, Petra Digital Agency, and Graal Brand Agency.

With a deep knowledge of working with global B2B companies in both the region and northern Europe, Emma is a natural fit for our team.

“As a co-founder of Graal, I’ve always looked up to Grow,” says Emma. “Now, I’m proud to bring our expertise to southern Sweden. Today’s clients want measurable results and partners who balance strategic acumen with creative magic. Alongside Grow and Open, I can’t wait to raise the bar for the region and the industry.”

Full momentum from day one

We’re hitting the ground running in Malmö with a tight-knit team of branding experts ready to make an impact. Joining Martin and Emma are strategist Amanda Ullman-Hammer and designer Lovisa Boucher, bringing years of industry experience from working in Stockholm, Malmö, and London. Together, we’re ready to create meaningful, measurable results for our clients in southern Sweden and beyond.

Want to learn more about the team or what we can offer?

Get in touch with us – we’d love to hear from you!

Contacts:
Martin Hörnqvist
+46 706 077 090

Emma Widerberg
+46 730 86 68 75